Senior Product Designer at Cognizant in London
To me, arriving at a solution that impacts our user’s life and solve their needs is what gets me out of bed every single day. I believe that creating a user-centric product requires balancing user needs, business goals, and technical constraints. When we align these three elements effectively, the design can reach its full potentials and impact.
Worked with UK national finance regulator by overseeing, leading, and supporting on multiple projects, including research, testing, prototyping, and proof-of-concepts (POCs).
Dexter, an AI powered data visualisation platform that empower users the ability to create, analyse, and optimize ad campaigns performance across multiple channels.
Creating a new brand based on the ethos of simplifying the complex landscape of marketing in one unified platform. With a focus on providing business value to the user through humanising AI technology to create delightful user experiences.
Muzmatch is the world's biggest community for single Muslims to find their perfect partner. A new feature of the well-being centre 'Muzhub' is created to empower our female users and improve the overall security of our community.
Design is not a destination, it’s a journey of continuous learning. Strived to constantly experiment and improve my craft. Below is a collection of the past projects created in my lab, each shaped the designer I am today.